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The tyre business is day-to-day business for the tyre trade. For workshops and autocentres it is an important money maker and frequency increaser.
abh Market Research GmbH has been active in the tyre market for decades and has proven research and consultancy tools to successfully act in this market.
Market analyses: We have at our hand comprehensive data and information about the market volume of the tyre replacement business, about the distribution structures and the market shares of the tyre suppliers. We analyse the price levels in the market and the purchasing behaviour of the car drivers.
Addresses: We have up-to-date addresses of tyre suppliers. The addresses of the authorised and independent workshops, the tyre dealers, the petrol stations and the autocentres are updated annually.
More about our address pool
Location analyses: We can identify the tyre and service potential for every location in Germany. You define your catchment area on the basis of the 5-digit postcode. We will supply you with compactly prepared key figures about the population and the car parc. We will show you the tyre and service potential of your location.
Service tests: Our mystery shoppers professionally scrutinise the tyre business of your outlets. They identify weaknesses in the service process and where chances in the tyre advice given are missed.
Presentations/ in-house seminars: Are you searching for a presentation for in-house company events? Would you like to have an in-depth seminar about topics around the tyre business? Our specialists will gladly share their know-how and experience.
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